Retainers usually cap your margins at 30% because you’re trapped selling hours....

https://www.bookmarking-keys.win/most-agencies-are-capped-at-30-margins-because-they-sell-labor-use-your

Retainers usually cap your margins at 30% because you’re trapped selling hours. When you turn your agency into a lab and build your own tools, you can hit 70%+ software margins. Stop grinding for service fees and start building something that scales.