Patients are more likely to proceed when a specialist clinic earns their trust....

https://fundingguru.com/blog/patient-trust-is-a-business-asset-what-specialist-clinics-need-to-get-right

Patients are more likely to proceed when a specialist clinic earns their trust. Explain what an assessment involves, set out the total cost before treatment, and provide reliable follow-up so people know what to expect at every step.