Ecommerce marketing works best as a connected system: your ads, site, and...

https://wiki-dale.win/index.php/Discount_Campaigns_Drive_Sales_but_Repeat_Rate_Drops:_Why_It_Happens%E2%80%94and_What_to_Do

Ecommerce marketing works best as a connected system: your ads, site, and retention efforts should support the same goals. The article shows how to track CAC, conversion rate, and repeat purchases, and notes tools with plans from $199/month.