Changing your SaaS pricing can boost revenue but may also lower conversion...

https://seo.edu.rs/blog/how-to-decide-if-a-price-increase-is-worth-it-when-conversions-drop-20-to-40-11190

Changing your SaaS pricing can boost revenue but may also lower conversion rates. In one example, a 31% drop in conversion led to a 22% revenue increase