By using TV, billboards, social media, and large events

https://ktvz.com/news/national-world/cnn-national/2023/02/11/the-truth-behind-the-he-gets-us-ads-for-jesus-airing-during-the-super-bowl/

By using TV, billboards, social media, and large events, He Gets Us aims to bring the conversation about Jesus to more people.